Memory

What Memory is

A visitor answers once and your other Markers already know. What an Experience can remember, where it is kept, how far it travels, and what makes a returning visitor look like a new one.

5 min read

Asking a question, storing the answer

The thirteen Memory blocks, what each one asks, how to name an answer so you can use it later, and how to set whether it stays on one page or travels across your account.

5 min read

Using an answer in your copy

Insert a stored answer into any block's text with the Answer button, always give it a fallback, and know the three places interpolation works, and the two places it does not.

4 min read

Showing and hiding blocks based on an answer

Use the Conditional block to show one thing to a returning visitor and another to a first-timer. The seven conditions, what can go in each branch, and the visitor everyone forgets.

4 min read

When an Experience should forget

Start blank each visit presents a block empty on every visit instead of showing last time's answer. What it changes, what it deliberately leaves alone, and when to leave it off.

4 min read

Privacy: what is stored and who can see it

Exactly what NearField keeps about a visitor, where it lives, how far it reaches, what a visitor can see and delete themselves, and what you can delete on their behalf.

5 min read